Ethos Secures $22.75M from a16z to Revolutionize Expert Networking with Voice Onboarding

TL;DR
- Ethos, a London-based AI recruitment platform, raises $22.75M in Series A funding led by a16z, with participation from General Catalyst and others.
- The startup uses voice-powered onboarding and AI analysis of professional content to match 35,000 weekly experts with opportunities like consulting and jobs.
- Founded by DeepMind and McKinsey alumni, Ethos tackles fake resumes by building detailed skill profiles from interviews, papers, code, and more.
A Game-Changer in Expert Matching
London-based startup Ethos has just closed a $22.75 million Series A funding round led by Andreessen Horowitz (a16z), with key participation from General Catalyst, XTX Markets, Evantic Capital, and Common Magic. This infusion of capital comes at a pivotal moment for the AI-driven hiring space, where traditional resumes are increasingly unreliable amid a flood of AI-generated fakes. Ethos promises to fix this by leveraging voice technology and advanced AI to uncover true expertise, onboarding a staggering 35,000 experts each week and matching them to high-value gigs.
The Problem with Modern Hiring
In today's job market, credentials like university prestige and job titles dominate, but they often fail to capture real skills. Resumes are easy to fabricate, especially with AI tools, leaving companies struggling to verify candidates' abilities. Expert networks, once a go-to for consultancies and funds, rely on slow manual sourcing. Ethos co-founder and CEO James Lo puts it bluntly: "Resumes do not accurately reflect a person's abilities." The platform steps in to showcase "complete professional capabilities in an AI-redefined economy," helping firms find precisely the talent they need.
Voice Onboarding: The Core Innovation
Ethos' secret sauce is its voice-powered onboarding process. Experts undergo extended interviews with AI voice agents that probe deep into their knowledge across domains—far beyond what a CV reveals. This is paired with AI ingestion of public data like academic papers, GitHub code, blog posts, podcasts, and conference talks. The result? A rich, machine-readable knowledge graph that traces not just where someone worked, but what they actually contributed.
For companies, this means natural language searches yield spot-on matches. Need "people who worked at a funded startup by A-grade investors solving finance automation"? Or doctors with papers on drug development? Ethos delivers. Pharma firms, hedge funds, AI labs, and consultancies are already onboard, using it for due diligence, market research, and strategy.
Rapid Growth and Real Impact
Traction is explosive: 35,000 experts join weekly via targeted invites, spanning fields from tech to finance. Top earners pull in over $10,000 monthly from paid consulting calls, advisory roles, AI data annotation, and full-time jobs. Ethos has shortened timelines from days to instant access, serving over 25 global investment firms and consultancies. Earlier this year, it secured a €3 million round led by General Catalyst, proving early believers in its vision.
Backed by Top-Tier Talent and Investors
Founded by James da Costa (ex-SoftBank) and Daniel (former Google DeepMind researcher), with McKinsey alumni in the mix, Ethos blends world-class AI expertise and business acumen. The a16z-led Series A underscores confidence in its mission to shift AI from job-killer to abundance engine, making "invisible human capabilities" discoverable and dynamic.
What's Next for Ethos
With fresh funds, Ethos plans to expand beyond expert calls into startup advising, conference speaking, and broader talent matching. By building AI infrastructure for human opportunity, it's not just revolutionizing expert networks—it's redefining how we value and deploy talent in an AI world. Watch this space as Ethos scales its voice-driven revolution.
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